After running a data capture operation in London over several months, The Watch Hut wanted to create in their words “a cool way” to bring this to there social team, to then market. They wanted all the information gathered to be crafted into a visual experience, making the user feel like they were being lead on a visual journey of the London underground.
Plan & Review
After reviewing the data they provided, I highlighted certain data, grouping it into key sections that I could then use to create the journey. It quickly became apparent that there where key sections I could highlight London areas, gender or what people did on their journey to work.
I then presented this information in the below visual journey.
The Watch Hut
I am DGM
UX Architecture, UX Design, UI Design, Digital Design